Yelp combines traditional business listings in a directory like Yellow Pages with social elements. Customers can leave feedback on their experiences with that business which does two things. It informs future customers of what they might expect and it keeps standards high or forces an improvement of those standards to prevent negative feedback. Yelp enables […]
If you’re a new event planning business owner without a roster of clients, chances are you do not have a lot of funds to put towards marketing your business. The great thing about marketing is that there are many free or low-cost options that you can still utilize to brings in huge results. In fact,
How to Market your Event Planning Business on a Limited Budget Read More »
Many new entrepreneurs undercharge for their services when they first start their businesses. The idea that you might scare a customer away often leads to undervaluing your services and as a result undercharging for what it’s worth. The key to eliminating this problem in your event planning business is being confident in your prices and charging
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Just a few years ago social media was mainly used to keep in touch with friends. You signed up for social media accounts such as Facebook and Twitter to follow your friends and family. Today social media marketing is one of the biggest ways to advertise your services and book more clients. Knowing how to
SEO (Search Engine Optimization) is the process of getting free, organic traffic to your event planning website. There are a number of ways to improve your website SEO to get more customers to your website and today I’ll be sharing 3 that you can implement right away. 1. Research your keywords for SEO Setting up your
If your website does not have a lead magnet that provides a valuable piece of free content to your visitors in exchange for their contact information, you could be missing out on a ton of potential customers. In this video, I’m explaining why a lead magnet is important for your business and how it can
What your website is missing to get more clients Read More »
